Sundra Hill

Fresh. Minimal. Expressive. Studio One Eighty created the brand identity for Sundra Hill, a natural deodorant brand that elevates the everyday through bold design. The vision was clear: take something ordinary and make it feel artful, modern, and unapologetically visible.

Color blocking drives the entire system. Each scent is defined by its own vivid palette, moving from fruit-inspired brights to plant-based earth tones. The blocks of color are more than decoration. They organize, guide, and connect each product to its fragrance in a way that feels intuitive and striking on shelf.

At the core is a custom logotype that balances clarity with distinction. Clean, minimal lines carry the confidence of the brand while subtle details keep it from feeling sterile. The matte finishes and crisp typography amplify the premium feel while the simplicity keeps it grounded and approachable.

Every design decision reinforces Sundra Hill’s ethos: natural can be bold, clean can be colorful, and daily rituals can feel designed. From packaging to product, the brand speaks with a modern confidence that transforms deodorant from background essential into centerpiece.

Sundra Hill is not just a product you use. It is a statement you keep.